This new decoration of the Racing Bulls team is described as "sparkling" by the stable's press release. It consists of a mix of midnight blue and turquoise, inspired by the “Glitter Card” of the sponsor Visa Cash App. These colors will also apply to the garages as well as the suits of Liam Lawson and Yuki tsunoda.
« Las Vegas wouldn't be without a touch of glitz, and as a city of luxury, it seemed only natural to bring this livery to this Grand Prix, says Peter Bayer, CEO of Racing Bulls. It holds a special place in the team’s history as we launched VCARB earlier this year. Since then, creative collaboration with our partners has resulted in exceptional liveries that go beyond the norm, allowing us to shake up the way we do business by Formula 1, as we saw in Miami and Singapore. I can't wait to see her sparkle under the runway lights. »
« With our partnership with VCARB, we want to bring the magic of Formula 1 to more people and make the sport more accessible, adds Cash App's marketing director, Catherine Ferdon. This digital debut, inspired by our own Cash App Glitter Card, is another example of Cash App’s differentiated approach to connecting with its customers. We seek to bridge the gap between different audiences, open pathways for fans, and connect people through experiences unlike anything else. »
IN IMAGES, IN PICTURES - All special liveries for the 2024 season
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