Rich Energy becomes title sponsor of Haas from 2019

ROmain Grosjean and Kevin Magnussen will race with a single-seater with black and gold decoration in 2019 after the announcement of the partnership with the energy drink brand.

Published on 25/10/2018 à 15:29

Medhi Casaurang

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Rich Energy becomes title sponsor of Haas from 2019

The energy drink brand Rich Energy is making a comeback on the energy scene. Formula 1. In February then in July, the British company had been cited among the potential buyers of the Force India team. This Thursday in México (Mexico), it’s the American team Haas which mentions the imminent arrival of Rich Energy as title sponsor starting in the 2019 season.

 

Officially, you will have to call the team Romain Grosjean et Kevin Magnussen Rich Energy Haas F1 Team. But the main modification of this agreement will concern the livery of the two single-seaters. “The partnership will result in a significant change in the decoration of the car in order to incorporate the colors of Rich Energy ", The statement said.

The gray and red color, seen since the appearance of the team in 2016, should adopt the black and gold hue of these cans, sold in 30 countries including certain cities in France. The boss and founder of Rich Energy, William Storey, was also present in the paddock of the United States Grand Prix in Austin (Texas).

 

 

Medhi Casaurang

Passionate about the history of motorsport across all disciplines, I learned to read thanks to AUTOhebdo. At least that's what my parents tell everyone when they see my name inside!

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