WTCR – Cupra to manage SEAT’s competition activities

Until now, Seat's competition activities were managed by the Spanish brand's Sport department. If the Cupra name only resided in the sports road models, the organization will be modified from this year.

Cupra becomes in fact a new autonomous entity which will integrate SEAT Sport. It is particularly in the series featuring cars meeting TCR regulations that Cupra's commitment will be effective with a new TCR which will take over from the Seat Leon seen until the end of the previous season.

“Cupra is a great opportunity for Seat, for our customers and the business, admits President Luca de Meo. The whole project emerged as the dream of a group of people who were looking for a way to capture a new group of car enthusiasts. »