Mercedes announces new partnership with Sherwin-Williams

The star team will unveil the livery of its W14 on February 15, and it will be in partnership with the Sherwin-Williams company.

Published on 09/02/2023 à 15:45

Elie-Sara Couttet

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Mercedes announces new partnership with Sherwin-Williams

Mercedes announces a partnership with the paint production company, Sherwin-Williams. ©Mercedes AMG-Petronas F1

Grey, turquoise blue and bright red… Clues as to the 2023 livery of Mercedes ? The German team announced a new partnership with Sherwin-Williams, a company specializing in the production and distribution of paint, with which it has already collaborated in the electrical category since 2021. And if the car of Mercedes-EQ is gray and blue, that of Lewis Hamilton and George Russell could take the same shades for his 2023 set.

« We are very pleased to collaborate with the Mercedes-AMG Petronas Formula 1 team for this new partnership, and we are sure that our more than 150 years of history of quality and innovation will be an asset in the performance of the car on and off the track, says Brian Gallagher, president of Sherwin-Williams. Our two structures have proven that they are capable of records and excellence in every aspect of their operations, pushing the technological frontiers of performance, innovation and sustainable development to evolve our industry »

Ambitions shared by Andrew Moody, head of design at the Flèches d’Argent: “ Being at the highest level of motorsport, we are constantly seeking performance in every aspect of our work. Dealing with both the aerodynamic and weight constraints of a Formula 1 car, while having perfect finishes and creating an incredible livery that pleases our fans and our partners, is a challenge that we achieve every year, He explains. We are very much looking forward to working with Sherwin-Williams and leveraging their extensive experience to successfully complete this challenge. »

To find out the livery of the new Mercedes single-seater, see you on February 15.

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