M-Sport unveils the colors of its 2024 Puma

If it is sometimes complicated to stand out through sports results, it is possible to find other ways. For several years, the preparer based in Cumbria in the north of England has made it a specialty to offer something different each season. There have been several Fiestas WRC until 2021. Appearing in 2022, its replacement has already seen two liveries. Here is a third one, still modified.

Introducing our new look for 2024 😎 pic.twitter.com/eZhtTIhRwi

— M-Sport (@MSportLtd) January 12, 2024

During its presentation in 2022 with the introduction of the hybrid unit, the Rally1 was surprising since the bodywork included quite a bit of purple within a fairly successful decoration. Last year, with the arrival ofOtt Tänak, the American car had been painted mainly in light blue, which allowed it to stand out from the previous one. This will be the case again this year. This time, white appears at the front and back. Always leaping on the doors, the red bull occupies a place of choice, reassuring and obligatory to help the presence of the team at this level. By observing in more detail the other advertisers displayed for Ford, it is possible to see to what extent they are not numerous and remain mainly from the automotive sector.

The decoration adopted for 2024 contrasts with those of the previous two years (Photo: M-Sport)

After the Yaris Rally1, now all black, here is the lighter Puma hybrid. Hyundai will present its i20 on Tuesday January 16. At the Korean manufacturer, the trend is not towards change and Koreans will be close to that of 2023.

It is under these new colors thatAdrien fourmaux/Alexandre Coria on one side and Grégoire Munster/Louis Louka on the other, will try to have a great season.

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