Rich Energy found guilty of plagiarism for its logo

The Haas team could change the design of its cars due to a ruling from the High Court in London concerning the logo of title sponsor Rich Energy.

Published on 14/05/2019 à 18:10

Medhi Casaurang

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Rich Energy found guilty of plagiarism for its logo

 

This is news belonging to the extra-sporting register, but which could have an effect on the appearance of the single-seaters Haas en Formula 1. This Tuesday, May 12, the High Court of London (Great Britain) ruled that title sponsor Rich Energy's logo was plagiarism. 

More precisely, the energy drink brand has used a logo since 2015 which is, according to the legal verdict, a copy of the logo of the British mountain bike brand Whyte Bikes. The bicycle company did not hesitate to share the disturbing resemblance on its website:

She is also the originator of this complaint. Judge Melissa Clarke, in charge of the case, explains her verdict. “I don’t accept Mr Storey (founder and boss of Rich Energy) and Mr Kelly (representative of the company StaxoWeb Limited, behind the Rich Energy logo) as credible and reliable witnesses. I treat their evidence with a high level of caution. »

Concretely, this means that Rich Energy no longer has the right to use this logo, whether on its cans, or on Haas single-seaters, suits, clothing and other helmets. However, Rich Energy announced via Twitter its intention to “consider all legal actions, including appealing.”

 

 

 

Medhi Casaurang

Passionate about the history of motorsport across all disciplines, I learned to read thanks to AUTOhebdo. At least that's what my parents tell everyone when they see my name inside!

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