F1
Red Bull will run with different liveries in the United States in 2023
Red Bull is offering its fans the opportunity to design three liveries for the 2023 season. ©Red Bull Content Pool
At New York, Red Bull not only presented its RB19 to the general public and announced its future partnership which will begin in 2026. The team based in Milton Keynes (England) took advantage of the event to indicate that it was going to launch a competition called “Make Your Mark” for its fans to draw three liveries in the 'year.
These liveries will be used by Max Verstappen and Sergio Pérez during the three Grands Prix scheduled in the United States: Miami (May 7), Austin (October 22) and Las Vegas (November 18). “ It's about involving fans in creating the livery and look of the car, confided Christian Horner during the launch of the RB19. So for the three American races that we have this year, for the first time, we are going to involve the fans in creating the livery for those three races.
It's going to be a competition, it's a huge opportunity and we've thought about it for a long time, but we know that's what people want to do, to be able to be involved, and this is your chance to be able to do it »
Each winner will therefore see their design displayed on the sides of the car but also on the wings of the RB19. The drawing competition the livery of the Miami Grand Prix is already open. The winner and his companion will be invited by Red Bull and will even be able to attend the first free practice session in the garage.
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Gonzalo Forbes
In charge of promotion formulas (F2, F3, FRECA, F4...). Carried by the grace of Franco Colapinto.
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05/02/2023 at 03:02 a.m.
Very good marketing move from Red Bull to involve its Yankee fans!