Bluecoaster Jenson Button launches his Blue Coast craft beer – a session IPA

Blue Coast has launched the limited edition Session IPA No. 22 Jenson Button by Blue Coast with former Formula 1 who is one of the founders of the company. The brewery located in Nice, which is releasing its 22nd beer since its creation in 2017, has chosen to partner with Jenson Button, who himself wore this number when he drove in the premier category. The Briton is one of the members of the “Bluecoasters” community and this is one of the reasons why the brand wanted to associate itself with the world champion in 2009, whose spirit and attitude corresponds to the image conveyed : relaxed, cool and refined. 

Another Blue Coast beer had already been released by another “Bluecoaster” Daniel Ricciardo with Lager No. 3 beer.